Sales Exective - Mobile Phones & Accessories
SALES EXECUTIVE – MOBILE PHONES & ACCESSORIES
JOB PURPOSE
We are seeking an energetic, commercially driven and customer-focused Sales Executive to sell smartphones, accessories and related services while delivering an excellent in-store customer experience.
The Sales Executive will be responsible for achieving individual and store sales targets, understanding customer needs, recommending the right products, increasing basket value through effective cross-selling and upselling, and contributing to the overall growth and reputation of our client.
The successful candidate must combine strong selling ability, excellent customer service, product knowledge, integrity and a results-driven mindset.
KEY RESPONSIBILITIES
1. Sales & Target Achievement
* Actively sell smartphones, mobile phone accessories and related products and services.
* Achieve assigned daily, weekly and monthly sales targets.
* Take personal responsibility for individual sales performance.
* Contribute actively towards overall store sales targets.
* Convert customer enquiries and store visits into sales opportunities.
* Follow up on genuine customer enquiries and potential sales when appropriate.
* Understand current promotions and use them effectively to close sales.
* Maintain a strong focus on both sales volume and quality of sales.
2. Customer Needs & Product Recommendation
* Welcome customers professionally and identify their needs, preferences and budget.
* Ask relevant questions before recommending a smartphone or accessory.
* Recommend products based on customer requirements rather than simply offering the cheapest or most expensive option.
* Explain product features, specifications, differences and benefits in clear and simple language.
* Help customers compare different smartphone models and make informed purchasing decisions.
* Provide accurate information and avoid misleading customers regarding product specifications or capabilities.
3. Upselling & Cross-Selling
* Actively identify opportunities to increase basket value through relevant upselling and cross-selling.
* Recommend complementary products such as:
* Protective cases
* Screen protectors / tempered glass
* Chargers and charging cables
* Earphones and audio products
* Power banks
* Car accessories
* Other relevant mobile accessories
* Ensure accessory recommendations are relevant to the customer’s device and needs.
* Promote available repair or technical services where relevant.
* Aim to maximize customer value while maintaining trust and customer satisfaction.
4. Product Knowledge
* Maintain strong knowledge of smartphones, accessories and related products sold by our client.
* Understand key differences between major brands and models.
* Keep updated on new smartphone releases, specifications, technologies and market trends.
* Participate actively in product training.
* Be able to explain technical features in simple customer-friendly language.
* Continuously improve product knowledge to increase sales effectiveness.
5. Customer Experience & After-Sales Service
* Deliver professional, friendly and efficient customer service at all times.
* Build trust and positive relationships with customers.
* Handle customer enquiries and basic after-sales requests professionally.
* Escalate complaints, warranty issues or technical problems to the appropriate person when necessary.
* Help ensure customers leave the store with a positive impression of our client, whether or not they make an immediate purchase.
* Encourage customer loyalty and repeat business through quality service.
6. Store Presentation & Merchandising
* Maintain clean, attractive and well-organized product displays.
* Ensure displayed products are correctly positioned and presented.
* Check that displayed prices and promotional information are accurate.
* Maintain a professional and welcoming sales environment.
* Assist with merchandising and promotional displays when required.
7. Stock & Transaction Accountability
* Support stock receiving, counting and inventory-control procedures.
* Ensure all products sold are correctly recorded through the approved sales process.
* Maintain strict accountability for products, accessories and payments handled.
* Immediately report stock discrepancies, damaged products or suspected losses.
* Follow procedures regarding stock movement and product handling.
* Never remove, exchange, reserve or discount products without appropriate authorization.
8. Sales Records & Customer Follow-Up
* Maintain accurate sales records as required by management.
* Record relevant customer information in accordance with procedures.
* Follow up on potential customers where appropriate.
* Provide management with relevant customer feedback, frequently requested products and observed market trends.
* Contribute information that can help improve product assortment and commercial offers.
9. Promotions & Business Development
* Actively support promotional campaigns and commercial initiatives.
* Participate in product launches, promotional events and in-store activations when required.
* Help communicate current promotions to customers.
* Contribute ideas to improve store traffic, customer engagement and sales performance.
QUALIFICATIONS & EXPERIENCE
* Diploma or Certificate in Sales, Marketing, Business or a related field is preferred but not mandatory.
* Approximately 1–2 years of retail sales experience is preferred, ideally in smartphones, electronics, accessories, telecommunications or technology retail.
* Candidates with less experience may be considered if they demonstrate exceptional selling ability, communication skills and commercial potential during the recruitment assessment.
* Good knowledge of smartphones and mobile accessories is a strong advantage.
* Strong sales, negotiation and closing skills.
* Ability to identify customer needs and recommend appropriate solutions.
* Ability to explain technical product features in simple terms.
* Strong communication and interpersonal skills.
* Comfortable working with sales targets and performance measurement.
* Honest, reliable and accountable when handling stock and payments.
* Energetic, professional and able to work effectively with limited supervision.
KEY COMPETENCIES
* Sales & Closing
* Customer Needs Analysis
* Upselling & Cross-Selling
* Product Knowledge
* Customer Service
* Communication
* Negotiation
* Target Orientation
* Commercial Awareness
* Accountability
* Integrity
* Teamwork
* Initiative
SALES COMMISSION
The position includes a performance-based commission structure in addition to the fixed salary.
Commission will be linked to sales performance and may take into account individual targets, store performance, product categories, accessories and other commercial objectives defined by our client.
The detailed commission structure and targets will be communicated separately by the company and may be reviewed according to business performance and commercial priorities.